Culture Ikazaki Kite Fighting Festival 2024 Sunday - May 5th On May 5th every year, teams fight it out on the banks of the Oda River in Ikazaki--with traditional Japanese paper kites.
Culture Imabari Castle Protruding from a concrete landscape—one of the tallest things in sight—is Imabari Castle, in the coastal city of the same name. This structure is..
Culture Oyamazumi Shrine In the middle of Honshu and Shikoku, there's an island named Omishima which plays host to a Shinto shrine that served as a samurai mecca for more..
Historical Towel Town Arlene Bastion An Imabari towel is forever: Japan's softest, most absorbent, most durable towels come from Imabari in Ehime.
Culture Matsuyama Castle Matsuyama Castle is one of the twelve "original castles" in Japan, i. Castles that have survived the post-feudal era since 1868 unscathed. It is located..
Culture Live Earth Matsuyama 2024 May 18th - May 19th Live Earth Matsuyama is a festival for music, environmental activism and ethnic food in the middle of May.
Culture Tsubaki Matsuri 2025 Early Jan Tsubaki Matsuri is one of Matusyama's most popular festivals, and one that is unique to the region.
Culture Botchan Train Museum The Botchan Railway Museum is designed as a museum for everyone. It tells the story of the Iyotetsu Railway, which has been available to the citizens..