Food Uono River Ayu Festival 2026 Late Aug The Uono River is a popular spot for fishing, and the most notable catch is ayu, or sweet fish. The Uono River Ayu Festival serves..
Activities Tsunan Sunflower Festival 2026 Early - Late Aug The Tsunan Sunflower Festival showcases around 500,000 of these beautiful seasonal blooms over a 4 hectare space. There are plenty..
Culture Earth Celebration on Sado Island 2026 Aug 22nd - Aug 24th Kodo Earth Celebration on Sado Island
Culture Katakai Festival 2026 Mid Sep As summer fades into autumn, Niigata Prefecture's Ojiya City celebrates the Katakai Festival, one of Japan's most spectacular..
Food Echigo Winery Grape Festival 2026 Mid Sep The Echigo Winery is situated in the heart of Niigata's snow country, and holds an annual Grape Festival where you can enjoy..
Culture Niigata Soh Odori 2026 Mid Sep The Niigata Soh Odori is the largest dance-based festival on the Sea of Japan coastline, and it draws in hundreds of thousands of..
Culture Tsubame Sanjo Factory Festival 2026 Early Oct Tsubame Sanjo is a region of Niigata Prefecture well known for its manufacturing industry, specifically for metalwork, blacksmithing..
Culture Niigata City Marathon 2026 Mid Oct Now in its 40th year, the Niigata City Marathon has a course that takes participants past some of the urban area's scenic spots..