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Niigata

Leading ski getaway famous for rice and sake

About Niigata
Photo: Krishna.Wu / Shutterstock.com

Top Attractions in Niigata

Niigata Top 10

Upcoming Niigata Events

Urasa Chrysanthemum Festival

Urasa Chrysanthemum Festival

Oct 31st - Nov 10th

Chrysanthemums are Japan's national flower, and there are plenty of them on display at the annual Urasa Chrysanthemum festival..

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Apallusion 2019

Apallusion 2019

Early Sep - Mid Nov

Apallusion is an illumination event held at the APA Resort in Myoko, Niigata Prefecture.

APA Resort Myoko 5 ¥1,500
Yahiko Chrysanthemum Festival

Yahiko Chrysanthemum Festival

Early - Late Nov

The Yahiko Chrysanthemum Festival is held on the grounds of the picturesque Yahiko Shrine. It is the largest chrysanthemum festival..

Yahiko Shrine 4 Free

Where to eat in Niigata

Little M 6

Little M

Kim B

Little M is a new addition to the Niigata coffee scene. They have a range of different brews on offer, as well as baked goods and..

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Places to stay in Niigata

Latest Niigata Reports

CoCoLo Nagaoka

CoCoLo Nagaoka

Kim B

CoCoLo Nagaoka is a convenient shopping spot for locals and travelers alike, as it's connected to Nagaoka Station. The shopping..

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Nagaoka Station

Nagaoka Station

Kim B

Nagaoka Station is one of the stops along the Joetsu Shinkansen line in Niigata Prefecture. The station has a range of amenities..

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Niigata Station

Niigata Station

Kim B

Niigata Station is located in Niigata City, and has both local and shinkansen lines which operate through it. The station is the..

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About Niigata

Okinawa Nagasaki Fukuoka Saga Kumamoto Kagoshima Miyazaki Oita Ehime Kochi Tokushima Kagawa Yamaguchi Hiroshima Okayama Tottori Shimane Hyogo Kyoto Osaka Wakayama Nara Shiga Mie Fukui Ishikawa Toyama Gifu Aichi Nagano Shizuoka Niigata Yamanashi Kanagawa Tokyo Saitama Gunma Tochigi Chiba Ibaraki Fukushima Miyagi Yamagata Iwate Akita Aomori Hokkaido
Region Chubu
Island Honshu
Capital Niigata
Population 2,374,450
Area 12,584.10 sq. km

What’s the most important food in the everyday diets of Japanese people? The answer is rice, and no prefecture does it better than Niigata Prefecture (新潟県, Niigata-ken) and their Koshi Hikari brand when it comes to rice. And that also means you can find some of Japan’s top sake there too.

Niigata is also one of the top hot springs and winter sports destinations as well; the popular Naeba Ski Resort doubles as the host of the Fuji Rock Festival (Japan’s largest outdoor music event) in late July. The Nagaoka Festival almost immediately after it is one of the three biggest fireworks displays in Japan.

Niigata’s beaches are wildly underrated, often overlooked at the expense of those on the Pacific coast. The idyllic island of Sado is famous for being the breeding spot of the rare Japanese crested ibis and for its gold mine. 

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