Culture Spectacular Views at Matsuyama Castle Anonymous Matsuyama Castle stands on a significant hill right in the middle of town, offering spectacular views of the city, mountains and..
Culture Hojo Kashima Festival 2025 May 3rd - May 4th In early May, the Hojo Kashima Spring Festival is held in the area known as “Kazahaya” to the north of Matsuyama. On the first..
Culture Ikazaki Kite Fighting Festival 2025 Monday - May 5th On May 5th every year, teams fight it out on the banks of the Oda River in Ikazaki--with traditional Japanese paper kites.
Culture Ishite-ji Temple in Matsuyama Anonymous Ishite Temple is a weird place. Ishite-ji, as it's known in Japanese, is No. 51 of the 88 temples that form the Shikoku Pilgrimage...
Museums Oshima Island Anonymous Oshima—‘Big Island’—lies off Imabari in the Seto Inland Sea. It’s accessed by the Shimanami Kaido expressway via a suspension ..
Museums Imabari Castle by Day Anonymous Imabari Castle is one of the obvious landmarks of the city of Imabari. It’s a very pretty castle, surrounded by a square moat ..
Historical Iwaya-ji Temple Anonymous If there’s one temple you really should visit in Ehime, Iwaya-ji is it. Its location against a pock-marked cliff inspires awe.
Traditional Dogo Onsen: Tradition Stripped Bare Bronwyn O'Neill Dogo Onsen, the inspiration for the Studio Ghibli film Spirited Away, is one of Matsuyama's most prized buildings and one of..