Each year from around late January through to early March, Ehime's Nanrakuen Garden is home to a plum festival which showcases..
Every March, Dogo Onsen is dressed up in lanterns and red pinstripes to celebrate its cultural history and provide a platform for..
The Matsuyama Spring Festival is held during the first weekend in April when the cherry blossoms are in bloom. There’s a parad..
Ehime's traditional dish is taimeshi. Introducing two different types of local dish with the same name, and how they developed...
Dogo's newest addition to the eating, drinking, art scene, Wani to Sai. Located in an atmospheric corner of Dogo, this "circus..
Dogo no Machiya is a beautiful café with courtyard gardens and stylish Japanese décor. It’s ideal for breakfast, lunch, or a r..
Spa Ryokan Dougoya offers a ryokan-like experience in a stylish 1930s building in Dogo for travelers on a budget.
Imabari Station Hotel is a budget hotel located conveniently close to Imabari railway station.
Kiya Ryokan in Uwajima is a stylish renewal of a historic inn. Guests can rent the whole building where Japan’s leading politi..
Located in Ozu City along the Hiji River, Garyu Sanso is a breathtaking villa that whisks you away to early twentieth-century Japan...
Matsuyama has a lot of impressive and memorable attractions, but what prevails is really its air of unpretentious simplicity.