Tsubaki Matsuri is one of Matusyama's most popular festivals, and one that is unique to the region.
Matsuyama and Ehime offer a variety of culinary specialties reflecting the geographic diversity of the region. The best advice is..
Ehime's traditional dish is taimeshi. Introducing two different types of local dish with the same name, and how they developed...
The people of Imabari are often said to be impatient, and this is reflected in the way they cook. Consequently, the region has produced..
Kiya Ryokan in Uwajima is a stylish renewal of a historic inn. Guests can rent the whole building where Japan’s leading politi..
Spa Ryokan Dougoya offers a ryokan-like experience in a stylish 1930s building in Dogo for travelers on a budget.
Imabari Station Hotel is a budget hotel located conveniently close to Imabari railway station.
Located in Ozu City along the Hiji River, Garyu Sanso is a breathtaking villa that whisks you away to early twentieth-century Japan...
Matsuyama has a lot of impressive and memorable attractions, but what prevails is really its air of unpretentious simplicity.