

In early May, the Hojo Kashima Spring Festival is held in the area known as “Kazahaya” to the north of Matsuyama. On the first..
On May 5th every year, teams fight it out on the banks of the Oda River in Ikazaki--with traditional Japanese paper kites.
Live Earth Matsuyama is a festival for music, environmental activism and ethnic food in the middle of May.
Ehime's traditional dish is taimeshi. Introducing two different types of local dish with the same name, and how they developed...
Matsuyama and Ehime offer a variety of culinary specialties reflecting the geographic diversity of the region. The best advice is..
The people of Imabari are often said to be impatient, and this is reflected in the way they cook. Consequently, the region has produced..
Spa Ryokan Dougoya offers a ryokan-like experience in a stylish 1930s building in Dogo for travelers on a budget.
Spa Ryokan Dougoya offers budget accommodation in Dogo with the atmosphere of a traditional ryokan.
Imabari Station Hotel is a budget hotel located conveniently close to Imabari railway station.
Located in Ozu City along the Hiji River, Garyu Sanso is a breathtaking villa that whisks you away to early twentieth-century Japan...
Matsuyama has a lot of impressive and memorable attractions, but what prevails is really its air of unpretentious simplicity.